@import "https://fonts.googleapis.com/css2?family=Fraunces:ital,opsz,wght@0,9..144,500;0,9..144,600;1,9..144,500&family=Inter:wght@400;500;600&family=JetBrains+Mono:wght@400;500&display=swap";:root{--ink:#24221f;--paper:#f6f3ec;--line:#24221f30;--muted:#6e6a62;--orange:#d95d39;--sage:#cbd4bd;--clay:#d8b3a1}*{box-sizing:border-box}html{scroll-behavior:smooth}body{background:var(--paper);color:var(--ink);margin:0;font-family:Manrope,Arial,sans-serif;font-size:16px;line-height:1.5}.shell{width:min(1400px,100% - 64px);margin:auto}.nav{border-bottom:1px solid var(--line);z-index:2;grid-template-columns:1fr auto 1fr;align-items:center;height:92px;display:grid;position:relative}.brand{letter-spacing:-.04em;color:inherit;font-size:20px;font-weight:600;text-decoration:none}.brand span{color:var(--orange);margin-left:3px;font-size:12px}.nav nav{gap:32px;display:flex}.nav a{color:inherit;text-decoration:none}.nav nav a{font-size:13px}.nav nav a:hover{text-underline-offset:5px;text-decoration:underline}.availability{text-transform:uppercase;letter-spacing:.05em;justify-self:end;font-family:DM Mono,monospace;font-size:10px}.availability i{background:#517a58;border-radius:50%;width:7px;height:7px;margin-right:8px;display:inline-block}.hero{border-bottom:1px solid var(--line);min-height:780px;padding:86px 0 58px;position:relative;overflow:hidden}.eyebrow,.section-no,.case-kicker,small{text-transform:uppercase;letter-spacing:.08em;font-family:DM Mono,monospace;font-size:11px}.hero h1{letter-spacing:-.07em;z-index:1;max-width:1250px;margin:72px 0 0;font-size:clamp(65px,9.2vw,142px);font-weight:500;line-height:.89;position:relative}.hero-bottom{z-index:1;justify-content:space-between;align-items:end;display:flex;position:absolute;bottom:56px;left:0;right:0}.hero-bottom p{max-width:500px;margin:0;font-size:20px;line-height:1.5}.scroll-cue{text-transform:uppercase;align-items:center;gap:22px;font-family:DM Mono,monospace;font-size:11px;display:flex}.scroll-cue b{border:1px solid var(--line);border-radius:50%;place-items:center;width:44px;height:44px;display:grid}.orbit{border:1px solid #d95d3947;border-radius:50%;width:470px;height:470px;position:absolute;top:126px;right:-80px}.orbit:after{content:"";border:1px solid #d95d3933;border-radius:50%;position:absolute;inset:70px}.orbit-dot{background:var(--orange);border:4px solid var(--paper);z-index:2;border-radius:50%;width:13px;height:13px;position:absolute}.dot-a{top:104px;left:36px}.dot-b{top:-6px;left:247px}.dot-c{bottom:95px;right:7px}.orbit-label{text-transform:uppercase;font:10px DM Mono,monospace;position:absolute}.label-a{top:78px;left:-8px}.label-b{top:20px;left:230px}.label-c{bottom:65px;right:8px}.thesis{border-bottom:1px solid var(--line);grid-template-columns:1fr 3fr;padding:120px 0;display:grid}.thesis>div{max-width:900px}.thesis h2,.fit h2{letter-spacing:-.055em;margin:0 0 38px;font-size:clamp(42px,5.7vw,84px);font-weight:500;line-height:1}.thesis>div p,.fit-main p{max-width:680px;color:var(--muted);font-size:20px}.section-head{grid-template-columns:1fr 3fr;padding:30px 0 70px;display:grid}.section-head>p:last-child{max-width:490px;margin:0}.case{border-radius:4px;margin-bottom:32px;padding:72px;overflow:hidden}.case-dark{color:#f2f0e9;background:#20241f}.case-paper{background:#e7e1d5}.case-sage{background:var(--sage)}.case-clay{background:var(--clay)}.case-copy{grid-template-columns:1fr 2.1fr;column-gap:50px;display:grid}.case-copy h2{letter-spacing:-.055em;max-width:940px;margin:0;font-size:clamp(43px,6vw,82px);font-weight:500;line-height:.99}.case-lede{grid-column:2;max-width:700px;margin:30px 0;font-size:19px}.case-tags{flex-wrap:wrap;grid-column:2;gap:8px;display:flex}.case-tags span{text-transform:uppercase;letter-spacing:.05em;opacity:.75;border:1px solid;border-radius:50px;padding:7px 12px;font:10px DM Mono,monospace}.journey-card,.signal-stage,.trust-map,.product-frame{margin:70px 0 28px}.journey-card{background:#181b17;border:1px solid #ffffff3d;padding:26px}.journey-top,.map-head{text-transform:uppercase;letter-spacing:.08em;opacity:.7;justify-content:space-between;font:10px DM Mono,monospace;display:flex}.journey-line{justify-content:space-between;margin:40px 0 12px;display:flex;position:relative}.journey-line:before{content:"";background:#73796c;height:1px;position:absolute;top:5px;left:0;right:0}.journey-line i{background:#e9c45c;border-radius:50%;width:11px;height:11px;position:relative}.journey-labels{color:#a8ab9f;justify-content:space-between;font:10px DM Mono,monospace;display:flex}.journey-feature{width:min(560px,100%);color:var(--ink);background:#f0eadf;flex-direction:column;justify-content:space-between;min-height:250px;margin:64px 0 4px auto;padding:30px;display:flex}.journey-feature span{text-transform:uppercase;font:10px DM Mono,monospace}.journey-feature strong{font:400 32px/1.1 Manrope}.journey-feature button{background:#efdfb2;border:0;border-radius:50px;align-self:flex-start;padding:11px 18px;font-weight:600}.case-outcome{border-top:1px solid;grid-template-columns:2fr 1fr;gap:60px;margin-top:38px;padding-top:24px;display:grid}.case-outcome p{max-width:700px;margin:0}.case-outcome a{color:inherit;text-underline-offset:5px;justify-self:end}.product-frame{background:#f6f4ef;padding:18px 18px 10px;box-shadow:0 22px 70px #32281924}.product-frame img{filter:saturate(.9);width:100%;display:block}.product-frame figcaption{text-transform:uppercase;color:#6e6a62;padding:13px 2px 4px;font:10px DM Mono,monospace}.metrics-row{border-top:1px solid var(--line);border-bottom:1px solid var(--line);grid-template-columns:repeat(4,1fr);display:grid}.metric{border-right:1px solid var(--line);padding:28px 18px 26px}.metric:last-child{border:0}.metric strong{letter-spacing:-.05em;font-size:34px;display:block}.metric span{color:var(--muted);font-size:11px}.signal-stage{background:#e8edde;justify-content:center;align-items:center;gap:12vw;min-height:520px;padding:55px;display:flex}.phone{text-align:center;background:#faf8f1;border:8px solid #272b25;border-radius:38px;width:265px;height:460px;padding:52px 28px 25px;position:relative;box-shadow:0 25px 70px #24221f33}.phone-top{background:#272b25;border-radius:20px;width:70px;height:18px;position:absolute;top:12px;left:90px}.phone p{font-weight:600}.phone strong,.phone small{display:block}.phone small{text-transform:none;color:var(--muted);margin-top:7px;font:11px Manrope}.signal-rings{height:210px;position:relative}.signal-rings i{border:2px solid #6d8e67;border-bottom:0;border-radius:50% 50% 0 0;position:absolute;bottom:25px;left:50%;transform:translate(-50%)}.signal-rings i:first-child{width:170px;height:85px}.signal-rings i:nth-child(2){width:120px;height:60px}.signal-rings i:nth-child(3){width:70px;height:35px}.signal-rings b{background:#477650;border-radius:50%;width:15px;height:15px;position:absolute;bottom:17px;left:50%;transform:translate(-50%)}.signal-copy{gap:10px;max-width:380px;display:grid}.signal-copy span{text-transform:uppercase;margin-top:20px;font:10px DM Mono,monospace}.signal-copy s,.signal-copy strong{font-size:25px;line-height:1.2}.signal-copy s{color:#8b8d85}.trust-map{background:#e4c8bb;height:450px;padding:34px 34px 52px;position:relative}.map-bars{border-bottom:1px solid #24221f66;align-items:end;gap:4%;height:290px;margin-top:34px;display:flex}.map-bars i{background:#8e4f3b;width:13%;display:block}.map-bars i:nth-child(4){background:#f4e7d6}.map-axis{justify-content:space-between;margin-top:10px;font:10px DM Mono,monospace;display:flex}.map-pill{background:var(--paper);text-transform:uppercase;border-radius:30px;padding:12px 16px;font:10px DM Mono,monospace;position:absolute;top:45%;left:52%}.principles{border-top:1px solid var(--line);border-bottom:1px solid var(--line);grid-template-columns:repeat(3,1fr);display:grid}.principles span{text-transform:uppercase;border-right:1px solid var(--line);padding:20px 12px;font:11px DM Mono,monospace}.case-detail{border-top:1px solid;margin-top:35px}.case-detail summary{cursor:pointer;text-transform:uppercase;padding:22px 0;font:11px DM Mono,monospace;list-style:none}.case-detail summary:after{content:"＋";float:right}.case-detail[open] summary:after{content:"−"}.detail-grid,.before-after{grid-template-columns:repeat(2,1fr);gap:36px;padding:36px 0;display:grid}.detail-grid>div,.before-after>div{border-top:1px solid;padding-top:18px}.detail-grid h3{margin:15px 0;font-size:28px;line-height:1.15}.before-after strong{letter-spacing:-.06em;font-size:60px;display:block}.note{opacity:.68;max-width:700px;font-size:12px}.fit{padding:130px 0}.fit-main{grid-template-columns:2fr 1fr;gap:80px;margin-top:80px;display:grid}.fit-main h2{max-width:850px}.fit-grid{border-top:1px solid var(--line);grid-template-columns:repeat(3,1fr);margin-top:100px;display:grid}.fit-grid>div{border-right:1px solid var(--line);margin-right:35px;padding:28px 40px 10px 0}.fit-grid>div:last-child{border:0}.fit-grid span{font:10px DM Mono,monospace}.fit-grid h3{margin:40px 0 12px;font-size:30px}.fit-grid p{color:var(--muted)}footer{color:#f4efe4;background:#24221f}.footer-inner{padding:80px 0 45px}.footer-inner h2{letter-spacing:-.07em;max-width:1100px;margin:110px 0;font-size:clamp(60px,10vw,150px);font-weight:500;line-height:.88}.footer-row{border-top:1px solid #ffffff4d;justify-content:space-between;padding-top:24px;display:flex}.footer-row a{color:inherit}@media (max-width:800px){.shell{width:calc(100% - 32px)}.nav{grid-template-columns:1fr auto;height:72px}.nav nav{display:none}.availability{font-size:0}.availability i{margin:0}.hero{min-height:690px;padding-top:60px}.hero h1{margin-top:70px;font-size:16vw}.hero-bottom{bottom:35px}.hero-bottom p{max-width:80%;font-size:16px}.scroll-cue span{display:none}.orbit{width:300px;height:300px;top:255px;right:-120px}.thesis,.section-head{grid-template-columns:1fr;gap:32px}.thesis{padding:80px 0}.case{border-radius:0;margin-left:-16px;margin-right:-16px;padding:30px 20px}.case-copy{grid-template-columns:1fr}.case-copy h2,.case-lede,.case-tags{grid-column:1}.case-copy h2{margin-top:35px;font-size:46px}.case-lede{font-size:16px}.journey-card,.signal-stage,.trust-map,.product-frame{margin-top:45px}.journey-feature{min-height:210px}.journey-feature strong{font-size:24px}.case-outcome{grid-template-columns:1fr}.case-outcome a{justify-self:start}.metrics-row{grid-template-columns:1fr 1fr}.metric:nth-child(2){border-right:0}.metric:nth-child(-n+2){border-bottom:1px solid var(--line)}.signal-stage{padding:36px 18px;display:block}.phone{margin:auto;transform:scale(.85)}.signal-copy{margin:auto}.trust-map{height:370px;padding:25px 16px}.map-bars{height:230px}.principles{grid-template-columns:1fr}.principles span{border-right:0;border-bottom:1px solid var(--line)}.detail-grid,.before-after{grid-template-columns:1fr}.fit{padding:90px 0}.fit-main{grid-template-columns:1fr;gap:20px;margin-top:50px}.fit-grid{grid-template-columns:1fr;margin-top:60px}.fit-grid>div{border-right:0;border-bottom:1px solid var(--line);margin:0}.footer-inner h2{margin:80px 0;font-size:18vw}}.work-index{color:#f4f1e9;background:#20241f;padding:105px 0 125px}.work-index-head{border-bottom:1px solid #fff3;grid-template-columns:2fr 1fr;align-items:end;gap:60px;padding-bottom:36px;display:grid}.work-index-head h2{letter-spacing:-.06em;margin:32px 0 0;font-size:clamp(54px,7vw,96px);font-weight:500;line-height:.95}.work-index-head>p{color:#afb1a9;justify-self:end;max-width:370px;font-size:18px}.work-grid{grid-template-columns:repeat(2,minmax(0,1fr));gap:84px 40px;margin-top:82px;display:grid}.work-card{color:inherit;text-decoration:none;display:block}.work-card:hover h3{text-underline-offset:7px;text-decoration:underline}.work-art{border-radius:22px;place-items:center;height:clamp(280px,32vw,470px);display:grid;position:relative;overflow:hidden}.work-meta{text-transform:uppercase;letter-spacing:.1em;color:#aeb0a9;justify-content:space-between;gap:20px;margin:24px 0 12px;font:11px DM Mono,monospace;display:flex}.work-meta span:first-child{color:#e57a59}.work-card h3{letter-spacing:-.03em;margin:0 0 8px;font-size:28px;font-weight:500;line-height:1.15}.work-card>p{color:#aeb0a9;max-width:480px;margin:0;font-size:17px}.art-onboarding{background:linear-gradient(145deg,#d86643,#a83e28);padding:10%}.art-onboarding img{border-radius:6px;width:130%;max-width:none;box-shadow:0 30px 70px #00000059}.art-vision{background:linear-gradient(145deg,#d56a45,#8f3829)}.mini-ecosystem{border:1px solid #ffffff59;border-radius:50%;position:absolute;inset:11%}.mini-ecosystem:after{content:"";border:1px solid #ffffff40;border-radius:50%;position:absolute;inset:20%}.mini-ecosystem i{z-index:2;background:#f1d8a5;border-radius:50%;width:12px;height:12px;position:absolute}.mini-ecosystem i:first-child{top:38%;left:8%}.mini-ecosystem i:nth-child(2){top:-6px;left:52%}.mini-ecosystem i:nth-child(3){bottom:20%;right:3%}.mini-ecosystem b{text-transform:uppercase;color:#f4d8ca;font:9px DM Mono,monospace;position:absolute}.mini-ecosystem b:first-of-type{top:29%;left:2%}.mini-ecosystem b:nth-of-type(2){top:5%;left:49%}.mini-ecosystem b:nth-of-type(3){bottom:12%;right:0}.mini-screen{width:48%;height:52%;color:var(--ink);z-index:3;background:#efe9db;flex-direction:column;justify-content:space-between;padding:22px;display:flex;box-shadow:0 24px 50px #00000038}.mini-screen small{font-size:8px}.mini-screen strong{font-size:clamp(16px,2vw,28px);line-height:1.05}.mini-screen span{background:#dfc585;border-radius:30px;align-self:flex-start;padding:7px 10px;font-size:9px}.art-fiber{background:linear-gradient(145deg,#cbd4bd,#839a7e)}.mini-phone{text-align:center;width:37%;height:78%;color:var(--ink);background:#faf7ee;border:7px solid #262a24;border-radius:36px;padding-top:18%;position:relative;box-shadow:0 25px 60px #1928194d}.mini-phone small{text-transform:none;font:10px Manrope}.mini-phone i{border:2px solid #668467;border-bottom:0;border-radius:50% 50% 0 0;position:absolute;bottom:28%;left:50%;transform:translate(-50%)}.mini-phone i:first-of-type{width:66%;height:25%}.mini-phone i:nth-of-type(2){width:46%;height:18%}.mini-phone i:nth-of-type(3){width:25%;height:10%}.mini-phone b{font-size:12px;position:absolute;bottom:12%;left:0;right:0}.mini-caption{text-transform:uppercase;font:10px DM Mono,monospace;position:absolute;bottom:8%;right:8%}.art-dealers{background:linear-gradient(145deg,#d8b3a1,#9c6858)}.mini-chart{border-bottom:1px solid #ffffff80;border-left:1px solid #ffffff80;align-items:end;gap:7%;padding:0 5%;display:flex;position:absolute;inset:14%}.mini-chart>span{text-transform:uppercase;font:9px DM Mono,monospace;position:absolute;top:-25px;left:-1px}.mini-chart i{background:#713f34;width:14%}.mini-chart i:first-of-type{height:80%}.mini-chart i:nth-of-type(2){height:68%}.mini-chart i:nth-of-type(3){background:#f3e4d2;height:45%}.mini-chart i:nth-of-type(4){height:57%}.mini-chart i:nth-of-type(5){height:74%}.mini-chart b{color:var(--ink);text-transform:uppercase;background:#f5eee4;border-radius:30px;padding:10px 13px;font:9px DM Mono,monospace;position:absolute;top:38%;left:45%}@media (max-width:800px){.work-index{padding:75px 0}.work-index-head{grid-template-columns:1fr}.work-index-head>p{justify-self:start}.work-grid{grid-template-columns:1fr;gap:58px;margin-top:55px}.work-art{border-radius:14px;height:75vw}.work-card h3{font-size:25px}.work-meta{font-size:9px}}.brand span{font-size:inherit;margin-left:0}body{font-family:Inter,system-ui,sans-serif}.hero{flex-direction:column;min-height:720px;padding:82px 0 54px;display:flex}.hero h1{letter-spacing:-.035em;max-width:1040px;margin:54px 0 0;font-family:Fraunces,Georgia,serif;font-size:clamp(58px,5.5vw,86px);font-weight:500;line-height:.96}.hero-name,.hero-role{display:block}.hero-role{font-size:1em;line-height:inherit;letter-spacing:inherit;max-width:1040px;margin-top:4px}.hero h1 em{color:var(--orange);font-family:Fraunces,Georgia,serif;font-weight:500}.hero-bottom{margin-top:auto;padding-top:52px;position:relative;bottom:auto;left:auto;right:auto}.hero-bottom p{max-width:680px;font-size:18px;line-height:1.55}.work-index-head h2,.work-card h3,.case-copy h2,.fit h2,.detail-grid h3,.metric strong,.before-after strong,.footer-inner h2,.journey-feature strong{letter-spacing:-.025em;font-family:Fraunces,Georgia,serif}.work-index-head h2{font-size:clamp(52px,5.5vw,76px);line-height:1}.case-copy h2{font-size:clamp(42px,4.8vw,68px);line-height:1.03}.fit h2{font-size:clamp(42px,5vw,72px)}.work-card h3{font-size:30px}.eyebrow,.section-no,.case-kicker,.availability,.scroll-cue,.work-meta,.journey-top,.map-head,.journey-labels,.product-frame figcaption,.signal-copy span,.map-axis,.map-pill,.principles span,.case-detail summary,.mini-caption,.mini-chart>span,.mini-chart b{font-family:JetBrains Mono,monospace!important}@media (max-width:800px){.hero{min-height:650px;padding:56px 0 34px}.hero h1{margin-top:46px;font-size:clamp(46px,13vw,64px);line-height:.98}.hero-role{margin-top:6px}.hero-bottom{padding-top:42px;display:block}.hero-bottom p{max-width:100%;font-size:15px}.scroll-cue{display:none}.orbit{opacity:.55}.case-copy h2{font-size:42px}.work-card h3{font-size:27px}}@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}}.site-header{z-index:50;width:min(1400px,100% - 64px);height:92px;color:var(--ink);grid-template-columns:1fr auto 1fr;align-items:center;transition:width .3s,height .3s,top .3s,padding .3s,background .3s,border-radius .3s,box-shadow .3s;display:grid;position:fixed;top:0;left:50%;transform:translate(-50%)}.site-header:after{content:"";background:var(--line);height:1px;transition:opacity .2s;position:absolute;bottom:0;left:0;right:0}.site-brand{color:inherit;font-family:Fraunces,Georgia,serif;font-size:20px;font-weight:600;text-decoration:none}.site-brand span{color:var(--orange)}.site-header nav{gap:8px;display:flex}.site-header nav a,.say-hi{color:inherit;border-radius:999px;padding:8px 14px;font-size:14px;text-decoration:none}.site-header nav a:hover,.say-hi:hover{background:#24221f0f}.say-hi{border:1px solid var(--line);justify-self:end}.site-header.is-scrolled{-webkit-backdrop-filter:blur(18px);backdrop-filter:blur(18px);background:#f6f3ece6;border:1px solid #24221f1f;border-radius:999px;width:min(720px,100% - 32px);height:58px;padding:0 12px 0 18px;top:14px;box-shadow:0 10px 35px #24221f1f}.site-header.is-scrolled:after{opacity:0}.home-hero{background:var(--paper);align-items:flex-end;min-height:100svh;padding:150px 0 70px;display:flex}.home-hero-copy h1{letter-spacing:-.065em;max-width:1240px;margin:0;font-family:Inter,system-ui,sans-serif;font-size:clamp(58px,7vw,108px);font-weight:500;line-height:.95}.home-hero-copy h1 span{display:block}.home-hero-copy h1 em{color:var(--orange);letter-spacing:-.035em;font-family:Fraunces,Georgia,serif;font-weight:500}.home-hero-copy>p{max-width:660px;margin:38px 0 0;font-size:18px;line-height:1.55}.hero-actions{gap:12px;margin-top:28px;display:flex}.primary-link,.secondary-link{border-radius:999px;align-items:center;padding:12px 20px;font-size:14px;text-decoration:none;display:inline-flex}.primary-link{background:var(--ink);color:var(--paper)}.secondary-link{border:1px solid var(--line);color:var(--ink)}.portfolio-section{background:#faf9f5;padding:120px 0 150px}.portfolio-head{border-bottom:1px solid var(--line);grid-template-columns:2fr 1fr;align-items:end;gap:60px;padding-bottom:34px;display:grid}.portfolio-head span,.section-label{text-transform:uppercase;letter-spacing:.14em;font-family:JetBrains Mono,monospace;font-size:11px}.portfolio-head h2{letter-spacing:-.055em;margin:30px 0 0;font-family:Inter,system-ui,sans-serif;font-size:clamp(54px,6vw,82px);font-weight:500;line-height:1}.portfolio-head>p{max-width:350px;color:var(--muted);justify-self:end;margin:0;font-size:17px}.project-grid{grid-template-columns:repeat(2,minmax(0,1fr));gap:82px 40px;margin-top:80px;display:grid}.project-art{border-radius:20px;place-items:center;height:clamp(310px,34vw,500px);display:grid;position:relative;overflow:hidden}.project-meta{color:var(--muted);text-transform:uppercase;letter-spacing:.08em;grid-template-columns:auto 1fr auto;align-items:center;gap:9px;margin-top:22px;font:11px JetBrains Mono,monospace;display:grid}.company-logo{text-transform:none;letter-spacing:-.03em;font-family:Inter,system-ui,sans-serif;font-size:16px;font-weight:700}.amazon-logo{color:#ff6a21}.google-logo{color:#4285f4}.project h3{letter-spacing:-.035em;margin:12px 0 8px;font-family:Inter,system-ui,sans-serif;font-size:28px;font-weight:500;line-height:1.15}.project>p{color:var(--muted);max-width:480px;margin:0;font-size:17px}.about-section{background:var(--paper);padding:150px 0}.about-section h2{letter-spacing:-.025em;max-width:1280px;margin:65px 0 90px;font-family:Fraunces,Georgia,serif;font-size:clamp(44px,5.3vw,78px);font-weight:500;line-height:1.05}.about-details{grid-template-columns:1.5fr 1fr;gap:100px;margin-left:34%;display:grid}.about-details>p{color:var(--muted);margin:0;font-size:20px;line-height:1.6}.about-links{flex-direction:column;align-items:flex-start;gap:16px;display:flex}.about-links a{color:var(--ink);text-underline-offset:6px;font-size:18px}.contact-footer{color:#f4eee2;background:#1b1915;padding:100px 0 36px}.hello{letter-spacing:-.04em;color:inherit;border-bottom:1px solid #f4eee233;justify-content:space-between;padding-bottom:75px;font-family:Fraunces,Georgia,serif;font-size:clamp(72px,11vw,165px);line-height:.9;text-decoration:none;display:flex}.hello span{font-family:Inter,sans-serif;font-size:.45em}.footer-columns{grid-template-columns:repeat(3,1fr);gap:40px;padding:65px 0 90px;display:grid}.footer-columns small{text-transform:uppercase;letter-spacing:.12em;color:#9c9082;margin-bottom:16px;font:10px JetBrains Mono,monospace;display:block}.footer-columns a,.footer-columns p{color:inherit;margin:0;font-size:18px}.footer-base{text-transform:uppercase;color:#9c9082;border-top:1px solid #f4eee226;justify-content:space-between;padding-top:24px;font:11px JetBrains Mono,monospace;display:flex}.footer-base a{color:inherit}@media (max-width:800px){.site-header{grid-template-columns:1fr auto;width:calc(100% - 32px);height:72px}.site-header nav{display:none}.site-header.is-scrolled{width:calc(100% - 24px);height:54px}.say-hi{padding:7px 12px;font-size:12px}.home-hero{padding:120px 0 34px}.home-hero-copy h1{font-size:clamp(50px,14vw,68px);line-height:.96}.home-hero-copy>p{margin-top:32px;font-size:16px}.portfolio-section{padding:85px 0 100px}.portfolio-head{grid-template-columns:1fr;gap:24px}.portfolio-head>p{justify-self:start}.project-grid{grid-template-columns:1fr;gap:58px;margin-top:55px}.project-art{border-radius:14px;height:78vw}.project-meta{grid-template-columns:auto 1fr;font-size:9px}.project-meta span:last-child{grid-column:1/-1}.project h3{font-size:26px}.about-section{padding:100px 0}.about-section h2{margin:48px 0 60px;font-size:42px}.about-details{grid-template-columns:1fr;gap:40px;margin-left:0}.about-details>p{font-size:18px}.contact-footer{padding-top:75px}.hello{padding-bottom:50px;font-size:19vw}.footer-columns{grid-template-columns:1fr;gap:38px;padding:55px 0 65px}.footer-base{gap:12px;display:grid}}.home-hero-copy{margin:0 auto}@media (prefers-reduced-motion:reduce){.site-header{transition:none}}:root{--paper:#f4efe6;--paper-raised:#fffaf2;--surface:#eee7dc;--ink:#181611;--muted:#71675b;--faint:#9c9082;--line:#18161124;--orange:#a2573c;--orange-hover:#934a31;--action:#a2573c;--action-hover:#934a31;--thread:#a2573c61;--drawing:#a2573c94;--scribble-1:#ead9c5;--scribble-2:#e8c6b7;--scribble-3:#e4d8a9;--scribble-4:#d7ddc0;--scribble-5:#efd1b2;--scribble-6:#ddd1c8;--nav-bg:#f4efe6e0;--shadow:0 12px 38px #37271b1f}:root[data-theme=dark]{--paper:#161210;--paper-raised:#2a2119;--surface:#221b16;--ink:#f4eee2;--muted:#9c9082;--faint:#6f645a;--line:#f0e1cd1f;--orange:#c07d5f;--orange-hover:#cf9679;--action:#a2573c;--action-hover:#934a31;--thread:#c07d5f66;--drawing:#c07d5fa8;--scribble-1:#755b46;--scribble-2:#794f43;--scribble-3:#6f653e;--scribble-4:#536047;--scribble-5:#7a563b;--scribble-6:#66544d;--nav-bg:#161210db;--shadow:0 14px 42px #00000059;--lightningcss-light: ;--lightningcss-dark:initial;color-scheme:dark}body,.home-hero,.portfolio-section,.about-section,.site-header,.primary-link,.secondary-link,.project-art,.contact-footer{transition:background-color .28s,color .28s,border-color .28s}body{background:var(--paper);color:var(--ink);font-family:Inter,system-ui,sans-serif}.home-hero{background:radial-gradient(95% 72% at 86% -10%,color-mix(in srgb,var(--orange) 8%,transparent),transparent 58%), var(--paper)}.home-hero-copy{position:relative}.hero-status{border:1px solid var(--line);color:var(--muted);letter-spacing:.1em;text-transform:uppercase;background:color-mix(in srgb,var(--paper-raised) 55%,transparent);border-radius:999px;align-items:center;gap:8px;margin-bottom:28px;padding:7px 12px;font:600 10px/1 JetBrains Mono,monospace;display:inline-flex}.hero-status i{background:var(--orange);width:6px;height:6px;box-shadow:0 0 0 3px color-mix(in srgb,var(--orange) 22%,transparent);border-radius:50%}.home-hero-copy h1{letter-spacing:-.026em;max-width:1160px;font-family:Fraunces,Georgia,serif;font-size:clamp(58px,6.2vw,94px);font-weight:500;line-height:.98}.home-hero-copy h1 em{color:var(--orange);letter-spacing:-.02em;font-family:inherit;font-style:italic;font-weight:500}.home-hero-copy>p{color:var(--muted);line-height:1.65}.header-actions{justify-self:end;align-items:center;gap:8px;display:flex}.theme-toggle{border:1px solid var(--line);width:38px;height:38px;color:var(--ink);cursor:pointer;background:0 0;border-radius:999px;place-items:center;font:18px/1 Fraunces,Georgia,serif;display:grid}.theme-toggle:hover,.site-header nav a:hover,.say-hi:hover{background:color-mix(in srgb,var(--ink) 7%,transparent)}.theme-toggle:focus-visible{outline:3px solid color-mix(in srgb,var(--orange) 42%,transparent);outline-offset:3px}.site-header a:focus-visible{outline:3px solid color-mix(in srgb,var(--orange) 42%,transparent);outline-offset:3px}.hero-actions a:focus-visible{outline:3px solid color-mix(in srgb,var(--orange) 42%,transparent);outline-offset:3px}.about-links a:focus-visible{outline:3px solid color-mix(in srgb,var(--orange) 42%,transparent);outline-offset:3px}.contact-footer a:focus-visible{outline:3px solid color-mix(in srgb,var(--orange) 42%,transparent);outline-offset:3px}.site-header.is-scrolled{background:var(--nav-bg);border-color:var(--line);box-shadow:var(--shadow)}.site-header nav a,.say-hi{font-weight:500}.primary-link{background:var(--action);color:#fff;letter-spacing:.01em;font-weight:600}.primary-link:hover{background:var(--action-hover)}.secondary-link{background:color-mix(in srgb,var(--paper-raised) 45%,transparent);border-color:var(--line);color:var(--ink);font-weight:600}.portfolio-section{background:color-mix(in srgb,var(--paper-raised) 56%,var(--paper))}.portfolio-section>.shell,.about-section>.shell{width:min(1240px,100% - clamp(96px,12vw,192px))}.portfolio-head span,.section-label{color:var(--orange);font-weight:600}.portfolio-head h2{letter-spacing:-.018em;font-family:Fraunces,Georgia,serif;font-size:clamp(48px,4.2vw,60px);font-weight:500;line-height:1}.portfolio-head>p,.project>p{color:var(--muted);font-size:16px;line-height:1.55}.project-art{border:1px solid var(--line);box-shadow:0 1px 0 color-mix(in srgb,var(--paper-raised) 65%,transparent)}.project-meta{width:100%;color:var(--muted);justify-content:space-between;align-items:center;gap:20px;margin-top:20px;display:flex}.project-tags{text-align:right;flex-wrap:wrap;justify-content:flex-end;gap:8px;margin-left:auto;display:flex}.company-logo{align-self:center;margin-right:3px}.project-tag{border:1px solid var(--line);background:color-mix(in srgb,var(--paper-raised) 48%,transparent);border-radius:999px;align-items:center;padding:5px 9px;font-size:9px;line-height:1;display:inline-flex}.project h3{letter-spacing:-.016em;margin-top:14px;font-family:Fraunces,Georgia,serif;font-size:28px;font-weight:600;line-height:1.15}.about-section{background:var(--paper)}.about-grid{grid-template-columns:minmax(0,2fr) minmax(280px,.85fr);align-items:start;gap:clamp(64px,8vw,130px);margin-top:56px;display:grid}.about-main h2{letter-spacing:-.012em;max-width:940px;margin:0;font-size:clamp(36px,2.8vw,40px);line-height:1.375}.about-main h2 strong{color:var(--orange);font-weight:500}.about-section h2 em{color:var(--orange);font-style:italic;font-weight:500}.about-side{padding-top:8px}.about-side>p{color:var(--muted);margin:0 0 32px;font-size:16px;line-height:1.6}.about-pills{flex-wrap:wrap;gap:9px;margin-top:38px;display:flex}.about-pills span{border:1px solid var(--line);background:color-mix(in srgb,var(--paper-raised) 52%,transparent);min-height:34px;color:var(--muted);border-radius:999px;align-items:center;padding:7px 12px;font-size:13px;font-weight:500;line-height:1;display:inline-flex}.about-links{flex-flow:wrap;gap:12px}.about-links .about-button{border:1px solid var(--line);border-radius:999px;justify-content:center;align-items:center;min-height:46px;padding:11px 19px;font-size:14px;font-weight:600;line-height:1;text-decoration:none;transition:background-color .16s,color .16s,border-color .16s,transform .16s;display:inline-flex}.about-button-primary{background:var(--action);border-color:var(--action)!important;color:#fff!important}.about-button-primary:hover{background:var(--action-hover);transform:translateY(-1px);border-color:var(--action-hover)!important}.about-button-secondary{background:color-mix(in srgb,var(--paper-raised) 48%,transparent);color:var(--ink)!important}.about-button-secondary:hover{background:color-mix(in srgb,var(--ink) 7%,transparent);transform:translateY(-1px)}.contact-footer{background:#161210}.hello{letter-spacing:-.025em;font-size:clamp(70px,8.5vw,124px)}@media (max-width:800px){.site-header{grid-template-columns:1fr auto}.header-actions{gap:6px}.theme-toggle{width:34px;height:34px;font-size:16px}.home-hero{padding-top:118px}.hero-status{margin-bottom:22px;padding:6px 9px;font-size:8px}.home-hero-copy h1{font-size:clamp(46px,12.5vw,58px);line-height:1}.portfolio-head h2{font-size:44px}.portfolio-section>.shell,.about-section>.shell{width:calc(100% - 32px)}.project-meta{align-items:flex-start;gap:12px;display:flex}.project-tags{gap:6px}.project h3{font-size:26px}.about-grid{grid-template-columns:1fr;gap:48px;margin-top:46px}.about-main h2{font-size:34px;line-height:1.3}.about-pills{gap:8px;margin-top:30px}.about-pills span{font-size:12px}.about-side{padding-top:0}.about-links{flex-direction:column;align-items:flex-start}}@media (prefers-reduced-motion:reduce){body,.home-hero,.portfolio-section,.about-section,.site-header,.primary-link,.secondary-link,.project-art,.project-art-inner,.project-art:after,.project h3,.project-arrow,.about-button,.about-button svg,.icon-link svg,.hello svg,.theme-toggle,.theme-toggle:before,.theme-toggle svg,.site-brand span,.contact-footer{transition:none!important}}.say-hi,.primary-link,.secondary-link,.about-button,.icon-link{align-items:center;gap:7px;display:inline-flex}.say-hi svg,.primary-link svg,.about-button svg,.icon-link svg{flex:none}.theme-toggle svg{display:block}.hello svg{flex:none;width:.55em;height:.55em}.brand-lockup{white-space:nowrap;flex:none;align-items:center;min-height:16px;line-height:1;display:inline-flex}.brand-lockup img{object-fit:contain;width:auto;max-width:none;display:block}.brand-amazon img{height:14px}.brand-google img,.brand-walmart img{height:16px}:root[data-theme=dark] .brand-amazon img{filter:brightness(0)invert()}.site-brand span{transform-origin:50%;transition:transform .3s cubic-bezier(0,0,.2,1);display:inline-block}.site-brand:hover span{transform:rotate(12deg)scale(1.16)}.site-header nav a,.say-hi{transition:color .15s cubic-bezier(.4,0,.2,1),background-color .15s cubic-bezier(.4,0,.2,1),border-color .15s cubic-bezier(.4,0,.2,1),transform .15s cubic-bezier(.4,0,.2,1)}.theme-toggle{transition:transform .15s cubic-bezier(.4,0,.2,1),background-color .15s cubic-bezier(.4,0,.2,1),border-color .15s cubic-bezier(.4,0,.2,1);position:relative;overflow:hidden}.theme-toggle:before{content:"";border-radius:inherit;opacity:0;background:radial-gradient(circle,#d95d394d,#0000 70%);transition:opacity .3s;position:absolute;inset:0}.theme-toggle:hover:before{opacity:1}.theme-toggle:hover svg{transform:rotate(12deg)}.theme-toggle svg{transition:transform .3s cubic-bezier(0,0,.2,1);position:relative}.theme-toggle:active,.say-hi:active{transform:scale(.9)}.primary-link,.secondary-link{transition:transform .15s cubic-bezier(.4,0,.2,1),color .15s cubic-bezier(.4,0,.2,1),background-color .15s cubic-bezier(.4,0,.2,1),border-color .15s cubic-bezier(.4,0,.2,1)}.primary-link:hover{transform:scale(1.02)}.secondary-link:hover{background:var(--ink);border-color:var(--ink);color:var(--paper)}.primary-link:active,.secondary-link:active,.about-button:active{transform:scale(.98)}.project-art-inner{place-items:center;transition:transform .9s cubic-bezier(0,0,.2,1);display:grid;position:absolute;inset:0}.project-art:after{content:"";pointer-events:none;z-index:10;opacity:0;-webkit-backdrop-filter:blur();backdrop-filter:blur();background:#1612102e;transition:opacity .5s cubic-bezier(.4,0,.2,1),-webkit-backdrop-filter .5s cubic-bezier(.4,0,.2,1),backdrop-filter .5s cubic-bezier(.4,0,.2,1);position:absolute;inset:0}.project:hover .project-art-inner{transform:scale(1.03)}.project:hover .project-art:after{opacity:1;-webkit-backdrop-filter:blur(1px);backdrop-filter:blur(1px)}.project h3{align-items:flex-start;gap:8px;transition:color .3s cubic-bezier(.4,0,.2,1);display:flex}.project h3 span{min-width:0}.project-arrow{opacity:0;flex:none;margin-top:4px;transition:opacity .5s cubic-bezier(.4,0,.2,1),transform .5s cubic-bezier(.4,0,.2,1);transform:translate(-5px,4px)}.project:hover h3{color:var(--orange)}.project:hover .project-arrow{opacity:1;transform:translateY(4px)}.about-button svg,.icon-link svg{transition:transform .15s cubic-bezier(.4,0,.2,1)}.about-button:hover svg,.icon-link:hover svg{transform:translate(2px)}.about-button-primary:hover{transform:scale(1.02)}.about-button-secondary:hover{transform:none;border-color:var(--orange)!important;color:var(--orange)!important}.hello svg{transition:transform .5s cubic-bezier(.4,0,.2,1)}.hello:hover svg{transform:translate(12px,-12px)}.footer-columns a,.footer-base a{transition:opacity .15s}.footer-columns a:hover,.footer-base a:hover{opacity:.8}.site-header{will-change:width,height,top,padding,background-color,border-radius,box-shadow;transition:width .55s cubic-bezier(.22,1,.36,1),height .55s cubic-bezier(.22,1,.36,1),top .55s cubic-bezier(.22,1,.36,1),padding .55s cubic-bezier(.22,1,.36,1),background-color .5s cubic-bezier(.4,0,.2,1),border-color .5s cubic-bezier(.4,0,.2,1),border-radius .55s cubic-bezier(.22,1,.36,1),box-shadow .5s cubic-bezier(.4,0,.2,1),-webkit-backdrop-filter .5s cubic-bezier(.4,0,.2,1),backdrop-filter .5s cubic-bezier(.4,0,.2,1)}.site-header.is-scrolled{background:color-mix(in srgb,var(--paper) 88%,transparent);border-color:color-mix(in srgb,var(--ink) 16%,transparent);height:54px;box-shadow:0 12px 34px color-mix(in srgb,var(--ink) 12%,transparent);-webkit-backdrop-filter:blur(24px);backdrop-filter:blur(24px);top:12px}.site-header nav a{color:var(--muted);transition:color .3s cubic-bezier(.4,0,.2,1),background-color .15s cubic-bezier(.4,0,.2,1)}.site-header nav a.is-active,.site-header nav a:hover{color:var(--ink)}.site-header.is-scrolled .site-brand,.site-header.is-scrolled .header-actions{transform:translateY(0)}.site-brand,.header-actions{transition:transform .55s cubic-bezier(.22,1,.36,1)}.skip-link{z-index:100;background:var(--ink);color:var(--paper);border-radius:999px;padding:12px 16px;font-weight:600;text-decoration:none;transition:transform .15s;position:fixed;top:10px;left:10px;transform:translateY(-150%)}.skip-link:focus{outline:3px solid var(--orange);outline-offset:3px;transform:translateY(0)}.site-brand,.site-header nav a,.say-hi,.theme-toggle{min-height:44px}.theme-toggle{width:44px;height:44px}.site-brand{align-items:center;display:flex}.site-header nav a,.say-hi{align-items:center;display:inline-flex}.footer-columns a,.footer-base a{align-items:center;min-height:44px;display:inline-flex}.theme-toggle:focus-visible{outline:3px solid var(--ink);outline-offset:3px}.site-header a:focus-visible{outline:3px solid var(--ink);outline-offset:3px}.hero-actions a:focus-visible{outline:3px solid var(--ink);outline-offset:3px}.about-links a:focus-visible{outline:3px solid var(--ink);outline-offset:3px}.contact-footer a:focus-visible{outline-offset:3px;outline:3px solid #f4eee2}.contact-footer .footer-columns small,.contact-footer .footer-base{color:#9c9082}.mini-screen,.mini-phone,.mini-chart b{color:#181611}.home-hero{position:relative;overflow:hidden}.home-hero-copy{z-index:2;position:relative}.strategy-thread{z-index:1;position:absolute;inset:92px 0 0;overflow:hidden}.strategy-thread canvas{cursor:crosshair;width:100%;height:100%;display:block}.thread-pencil{width:22px;height:22px;color:var(--orange);opacity:0;pointer-events:none;transform-origin:50%;filter:drop-shadow(0 3px 8px color-mix(in srgb,var(--orange) 26%,transparent));will-change:transform;transition:color .28s;position:absolute;top:0;left:0}.thread-pencil svg{display:block}@media (max-width:800px){.strategy-thread{pointer-events:none;inset:72px 0 0}.thread-pencil{display:none}}.art-walmart{color:#fff;background:linear-gradient(145deg,#0875c9,#0b4f8a)}.yard-map{border:1px solid #ffffff59;grid-template-rows:repeat(2,1fr);grid-template-columns:repeat(3,1fr);gap:8px;padding:34px 16px 16px;display:grid;position:absolute;inset:11% 34% 11% 9%}.yard-map:before,.yard-map:after{content:"";background:#ffffff47;position:absolute}.yard-map:before{width:1px;top:0;bottom:0;left:33.33%}.yard-map:after{width:1px;top:0;bottom:0;left:66.66%}.yard-map>span{text-transform:uppercase;letter-spacing:.1em;font:8px JetBrains Mono,monospace;position:absolute;top:10px;left:14px}.yard-map i{background:#ffc220;border-radius:3px;display:block;box-shadow:0 4px 14px #0000002e}.yard-map i:nth-of-type(2),.yard-map i:nth-of-type(5){background:#f4efe6}.yard-map i:nth-of-type(3){opacity:.5}.yard-map b{text-transform:uppercase;letter-spacing:.08em;font:8px JetBrains Mono,monospace;position:absolute;bottom:-20px}.yard-map b:first-of-type{left:0}.yard-map b:nth-of-type(2){left:45%}.yard-map b:nth-of-type(3){right:0}.yard-panel{color:#181611;background:#f4efe6;flex-direction:column;justify-content:space-between;width:29%;min-height:58%;padding:22px;display:flex;position:absolute;top:20%;right:8%;box-shadow:0 22px 55px #00000038}.yard-panel small{color:#0071ce;font-size:8px}.yard-panel strong{font-family:Fraunces,Georgia,serif;font-size:clamp(18px,2vw,28px);line-height:1.05}.yard-panel em{color:#6f645a;font:9px Inter,sans-serif}.project-link{color:inherit;text-decoration:none;display:block}.project-link>p{color:var(--muted)}.case-page{background:var(--paper);color:var(--ink);min-height:100vh}.case-page .shell{width:min(1360px,100% - 64px)}.case-nav{border-bottom:1px solid var(--line);z-index:5;grid-template-columns:1fr auto 1fr;align-items:center;height:88px;display:grid;position:relative}.case-nav .site-brand{justify-self:center}.case-back,.case-nav-actions a{color:inherit;text-decoration:none}.case-back{align-items:center;gap:7px;min-height:44px;font-size:13px;font-weight:600;display:inline-flex}.case-nav-actions{justify-self:end;align-items:center;gap:8px;display:flex}.case-hero{flex-direction:column;justify-content:flex-end;align-items:flex-start;min-height:680px;padding:90px 0 72px;display:flex}.case-kicker{border-bottom:1px solid var(--line);width:100%;color:var(--muted);letter-spacing:.12em;text-transform:uppercase;justify-content:space-between;padding-bottom:18px;font:10px JetBrains Mono,monospace;display:flex}.case-kicker span:first-child{color:var(--orange);font-weight:600}.case-hero h1{letter-spacing:-.045em;max-width:1240px;margin:54px 0 38px;font:500 clamp(64px,8vw,128px)/.92 Fraunces,Georgia,serif}.case-hero h1 em{font-style:normal}.case-hero>p{max-width:790px;color:var(--muted);margin:0;font-size:clamp(20px,2vw,28px);line-height:1.45}.case-hero--editorial{text-align:center;justify-content:center;align-items:center;min-height:640px;padding:104px 0 80px}.case-hero--editorial .case-kicker{border:1px solid var(--line);background:color-mix(in srgb,var(--paper-raised) 76%,transparent);border-radius:999px;justify-content:center;align-items:center;gap:10px;width:auto;padding:8px 13px;display:inline-flex}.case-hero--editorial .case-kicker span+span:before{content:"·";color:var(--muted);margin-right:10px}.case-hero--editorial h1{letter-spacing:-.02em;text-wrap:balance;max-width:1050px;margin:42px auto 28px;font-size:clamp(54px,5.2vw,72px);line-height:1}.case-hero--editorial h1 em{color:var(--orange);font-style:italic;font-weight:500}.case-hero--editorial>p{text-wrap:balance;max-width:700px;margin:0 auto;font-size:17px;line-height:1.6}.case-meta{border-top:1px solid var(--line);border-bottom:1px solid var(--line);padding:28px 0}.case-meta dl{grid-template-columns:repeat(4,minmax(0,1fr));gap:24px;margin:0;display:grid}.case-meta dt{letter-spacing:.12em;text-transform:uppercase;color:var(--orange);margin-bottom:8px;font:10px JetBrains Mono,monospace}.case-meta dd{color:var(--muted);margin:0;font-size:15px;line-height:1.45}.case-hero-media{background:var(--surface);border:1px solid var(--line);aspect-ratio:16/9;border-radius:24px;overflow:hidden;margin-top:48px!important;margin-bottom:0!important}.case-hero-media :is(img,video){object-fit:cover;width:100%;height:100%;display:block}.case-scope{border-top:1px solid color-mix(in srgb,var(--line) 68%,transparent);margin-top:28px;padding-top:24px}.case-scope>span{letter-spacing:.12em;text-transform:uppercase;color:var(--orange);margin-bottom:13px;font:10px JetBrains Mono,monospace;display:block}.case-scope ul{flex-wrap:wrap;gap:8px;margin:0;padding:0;list-style:none;display:flex}.case-scope li{border:1px solid var(--line);background:color-mix(in srgb,var(--paper-raised) 58%,transparent);color:var(--muted);border-radius:999px;padding:8px 13px;font-size:13px;line-height:1}.case-body{padding:40px 0 150px}.case-section{padding:72px 32px}.case-prose{max-width:780px;margin:0 auto}.case-prose h2{letter-spacing:-.025em;margin:0 0 30px;font:500 clamp(38px,4.4vw,64px)/1.04 Fraunces,Georgia,serif}.case-prose h3{letter-spacing:-.015em;margin:58px 0 18px;font:600 clamp(25px,2.6vw,36px)/1.12 Fraunces,Georgia,serif}.case-prose h4{margin:40px 0 12px;font-size:18px}.case-prose p,.case-prose li{color:var(--muted);font-size:18px;line-height:1.72}.case-prose p{margin:0 0 22px}.case-prose strong{color:var(--ink);font-weight:600}.case-prose ul,.case-prose ol{margin:20px 0 32px;padding-left:24px}.case-prose li{margin:10px 0;padding-left:7px}.case-prose blockquote{border-left:3px solid var(--orange);margin:42px 0;padding:8px 0 8px 30px}.case-prose blockquote p{color:var(--ink);font:italic 500 clamp(24px,2.6vw,36px)/1.35 Fraunces,Georgia,serif}.case-prose hr{border:0;border-top:1px solid var(--line);margin:70px 0}.case-prose a{color:var(--orange);text-underline-offset:4px}.case-inline-media{width:min(1180px,100vw - 64px);margin:72px 50%;transform:translate(-50%)}.case-inline-media :is(img,video){border:1px solid var(--line);background:var(--surface);border-radius:18px;width:100%;height:auto;display:block}figcaption{letter-spacing:.06em;text-transform:uppercase;color:var(--muted);margin-top:12px;font:10px/1.5 JetBrains Mono,monospace}.case-gallery{grid-template-columns:repeat(2,minmax(0,1fr));gap:24px;width:min(1220px,100% - 64px);margin:40px auto 88px;display:grid}.case-gallery.columns-3{grid-template-columns:repeat(3,minmax(0,1fr))}.case-gallery figure{margin:0}.case-gallery :is(img,video){object-fit:cover;border:1px solid var(--line);background:var(--surface);border-radius:18px;width:100%;height:100%;max-height:720px;display:block}.case-gallery.carousel{scroll-snap-type:x mandatory;padding-bottom:18px;display:flex;overflow-x:auto}.case-gallery.carousel figure{scroll-snap-align:center;min-width:min(82vw,900px)}.image-story{border:1px solid var(--line);background:color-mix(in srgb,var(--paper-raised) 54%,var(--paper));border-radius:24px;grid-template-columns:1fr 1fr;align-items:center;gap:clamp(50px,8vw,120px);width:min(1120px,100% - 64px);margin:90px auto;padding:64px;display:grid}.image-story.image-right>div{order:1}.image-story.image-right>:is(img,video){order:2}.image-story h2{letter-spacing:-.02em;margin:16px 0 24px;font:500 clamp(32px,3.3vw,48px)/1.06 Fraunces,Georgia,serif}.image-story p{color:var(--muted);white-space:pre-line;font-size:16px;line-height:1.65}.image-story :is(img,video){object-fit:contain;border-radius:14px;width:100%;max-height:620px;display:block}.story-index{color:var(--orange);letter-spacing:.12em;font:10px JetBrains Mono,monospace}.case-video{aspect-ratio:16/9;width:min(1180px,100% - 64px);box-shadow:var(--shadow);background:#000;border-radius:20px;margin:75px auto;overflow:hidden}.case-video iframe{border:0;width:100%;height:100%}.case-body :is(img,video).media--compact{object-fit:contain;width:min(100%,720px);max-height:780px;margin-inline:auto}.case-body :is(img,video).media--narrow{object-fit:contain;width:min(100%,560px);max-height:720px;margin-inline:auto}.case-body :is(img,video).media--diagram{object-fit:contain;width:min(100%,880px);max-height:760px;margin-inline:auto}.case-body :is(img,video).media--transparent{background:0 0;border:0;border-radius:0}.expandable-image{width:100%;color:var(--ink);cursor:zoom-in;background:0 0;border:0;padding:0;display:block;position:relative}.expandable-image>img{display:block}.expandable-image>span{border:1px solid var(--line);background:color-mix(in srgb,var(--paper-raised) 88%,transparent);opacity:0;border-radius:999px;align-items:center;gap:6px;padding:8px 11px;font:600 10px Inter,sans-serif;transition:all .2s;display:flex;position:absolute;bottom:12px;right:12px;transform:translateY(4px)}:is(.expandable-image:hover>span,.expandable-image:focus-visible>span){opacity:1;transform:none}.expandable-image:focus-visible{outline:3px solid var(--focus);outline-offset:5px}.image-lightbox{z-index:1000;background:var(--paper);color:var(--ink);place-items:center;padding:54px;display:grid;position:fixed;inset:0}.image-lightbox-backdrop{cursor:zoom-out;background:0 0;border:0;width:100%;height:100%;padding:0;position:absolute;inset:0}.image-lightbox-close{z-index:3;top:max(18px,env(safe-area-inset-top));right:max(18px,env(safe-area-inset-right));border:1px solid var(--line);background:var(--paper-raised);width:44px;height:44px;color:var(--ink);box-shadow:var(--shadow);cursor:pointer;border-radius:50%;place-items:center;display:grid;position:fixed}.image-lightbox>img{z-index:1;object-fit:contain;max-width:calc(100vw - 108px);max-height:calc(100dvh - 108px);position:relative}.lightbox-open{overflow:hidden}.alignment-diagram{isolation:isolate;width:min(100%,840px);height:520px;color:var(--ink);margin:72px auto;position:relative}.alignment-circles{position:absolute;inset:0}.alignment-circles span{border:1.5px solid color-mix(in srgb,var(--ink) 34%,transparent);mix-blend-mode:multiply;border-radius:50%;width:520px;height:520px;position:absolute;top:0}.alignment-circles span:first-child{background:color-mix(in srgb,var(--sage) 42%,transparent);left:0}.alignment-circles span:last-child{background:color-mix(in srgb,var(--clay) 35%,transparent);right:0}.alignment-copy{z-index:1;text-wrap:balance;flex-direction:column;display:flex;position:absolute;top:50%;transform:translateY(-50%)}.alignment-copy--dealer{text-align:left;align-items:flex-start;width:220px;left:58px}.alignment-copy--customer{text-align:right;align-items:flex-end;width:220px;right:58px}.alignment-copy--shared{text-align:center;align-items:center;width:184px;left:50%;transform:translate(-50%,-50%)}.alignment-label{letter-spacing:.13em;text-transform:uppercase;color:var(--orange);margin-bottom:16px;font:600 9px/1 JetBrains Mono,monospace}.alignment-copy>strong{font:600 clamp(20px,2vw,25px)/1.14 Fraunces,Georgia,serif}.alignment-copy>p{color:var(--muted);margin:12px 0 0;font:400 13px/1.55 Inter,sans-serif}.alignment-copy--shared>strong{font-size:24px}.alignment-tags{flex-wrap:wrap;justify-content:center;gap:6px;margin-top:20px;display:flex}.alignment-tags span{border:1px solid color-mix(in srgb,var(--line) 85%,transparent);background:color-mix(in srgb,var(--paper-raised) 72%,transparent);color:var(--muted);border-radius:999px;padding:6px 8px;font:600 8px/1 JetBrains Mono,monospace}.gaps-diagram,.strategy-diagram{width:min(1120px,100vw - 64px);margin:72px 50%;transform:translate(-50%)}.diagram-heading>span{letter-spacing:.14em;text-transform:uppercase;color:var(--orange);margin-bottom:14px;font:600 11px JetBrains Mono,monospace;display:block}.diagram-heading h3{color:var(--ink);margin:0;font:500 40px/1.1 Fraunces,Georgia,serif}.diagram-heading h3 em{color:var(--orange);font-weight:500}.diagram-heading>p{color:var(--muted);margin:10px 0 0;font-size:14px}.signal-grid{grid-template-columns:repeat(3,minmax(0,1fr));gap:22px;margin-top:36px;display:grid}.signal-card{border:1px solid color-mix(in srgb,var(--line) 82%,transparent);color:#181411;background:#f4efe6;border-radius:22px;flex-direction:column;min-height:330px;padding:30px;display:flex;box-shadow:0 12px 34px #17110d14}.signal-label{letter-spacing:.13em;text-transform:uppercase;color:#8d8176;font:600 10px JetBrains Mono,monospace}.signal-number{margin:8px 0 28px;font:500 52px/1 Fraunces,Georgia,serif}.signal-card h4{margin:0 0 12px;font:600 24px/1.15 Fraunces,Georgia,serif}.signal-card p{color:#71675e;margin:0;font:400 15px/1.6 Inter,sans-serif}.signal-tags{background:0 0;border-top:1px solid #ddd4c7;gap:8px;margin-top:auto;padding-top:18px;display:flex}.signal-tags span{color:#756a60;background:#e8e1d6;border-radius:7px;padding:6px 9px;font:600 10px JetBrains Mono,monospace}.strategy-flow{touch-action:none;background:0 0;border:0;height:620px;margin-top:34px;position:relative;overflow:visible}.strategy-flow svg{width:100%;height:100%;position:absolute;inset:0;overflow:visible}.strategy-flow path{fill:none;stroke:var(--orange);stroke-width:.35px;vector-effect:non-scaling-stroke;opacity:.7}.strategy-card{border:1px solid var(--line);background:var(--paper-raised);cursor:grab;-webkit-user-select:none;user-select:none;border-radius:16px;width:36%;padding:20px 22px;transition:box-shadow .2s;position:absolute;transform:translate(-50%,-50%);box-shadow:0 10px 28px #17110d17}.strategy-card:active{cursor:grabbing;box-shadow:0 16px 38px #17110d29}.strategy-card:focus-visible{outline:3px solid var(--focus);outline-offset:3px}.strategy-card>span{letter-spacing:.12em;text-transform:uppercase;color:var(--orange);font:600 9px JetBrains Mono,monospace}.strategy-card h4{margin:8px 0;font:600 20px/1.15 Fraunces,Georgia,serif}.strategy-card p{color:var(--muted);margin:0;font:400 13px/1.45 Inter,sans-serif}.strategy-card--goal{color:#181411;background:#f4efe6;width:38%;padding:28px}.strategy-card--goal h4{font-size:26px}.strategy-card--goal p{color:#71675e}.case-page--prototype .case-prose{max-width:720px}.case-page--prototype .case-prose h2{letter-spacing:-.01em;margin-bottom:24px;font-size:44px;line-height:1.1}.case-page--prototype .case-prose h3{margin-top:48px;font-size:28px;line-height:1.2}.case-page--prototype .case-prose h4{font-size:17px}.case-page--prototype .case-prose p,.case-page--prototype .case-prose li{font-size:16px;line-height:1.65}.case-page--prototype .case-prose blockquote p{font-size:28px;line-height:1.4}.case-page--prototype .image-story h2{font-size:36px}.case-page--prototype .image-story p{font-size:15px}.case-page--prototype .next-case strong{font-size:clamp(48px,5.5vw,84px)}.case-page--prototype .diagram-heading>span{margin-bottom:8px}.case-page--prototype .diagram-heading h3{margin:0}.case-page--prototype .case-hero--editorial{min-height:540px;padding:80px 0 64px}.case-page--prototype .case-meta{background:color-mix(in srgb,var(--paper-raised) 72%,var(--paper));box-shadow:inset 0 0 0 1px color-mix(in srgb,var(--line) 48%,transparent),0 14px 34px color-mix(in srgb,var(--ink) 5%,transparent);border:0;border-radius:20px;margin-top:8px;padding:28px 30px}.case-page--prototype .case-meta dl{gap:26px}.case-page--prototype .case-meta dt{margin-bottom:10px}.case-page--prototype .case-meta dd{color:var(--ink);font:600 17px/1.35 Fraunces,Georgia,serif}.case-page--prototype .case-scope{border-top:0;margin-top:26px;padding-top:0}.case-page--prototype .case-scope>span{margin-bottom:14px}.case-page--prototype .case-scope ul{gap:9px}.case-page--prototype .case-scope li{border-color:color-mix(in srgb,var(--line) 62%,transparent);background:color-mix(in srgb,var(--paper) 64%,transparent);padding:9px 13px;font-size:12px}.case-page--prototype .case-hero-media+.case-meta{margin-top:32px}.case-page--prototype .strategy-card{width:34%;padding:17px 20px}.case-page--prototype .strategy-card>span{font-size:8px}.case-page--prototype .strategy-card h4{margin:7px 0;font-size:18px}.case-page--prototype .strategy-card p{font-size:12px}.case-page--prototype .strategy-card--goal{width:36%;padding:24px}.case-page--prototype .strategy-card--goal h4{font-size:23px}.case-page--prototype .case-body{padding-bottom:0}.case-page--prototype .case-section:last-child{padding-bottom:88px}.case-page--prototype .case-section--subsection .case-prose h2{letter-spacing:-.012em;margin-bottom:20px;font-size:28px;line-height:1.18}.case-page--prototype .case-section--subsection .case-prose h3{margin-top:38px;font-size:25px}.case-page--prototype .case-prose ul{margin:28px 0 36px;padding-left:0;list-style:none}.case-page--prototype .case-prose ul>li{margin:15px 0;padding-left:36px;position:relative}.case-page--prototype .case-prose ul>li:before{content:"";box-sizing:border-box;border:1px solid color-mix(in srgb,var(--line) 85%,transparent);background:radial-gradient(circle,var(--orange) 0 3px,var(--paper-raised) 3.5px);width:18px;height:18px;box-shadow:0 3px 10px color-mix(in srgb,var(--ink) 7%,transparent);border-radius:50%;position:absolute;top:calc(.825em - 9px);left:0}.case-page--prototype .case-prose>p:empty{display:none}.case-page--prototype .case-prose>:last-child,.case-page--prototype :is(.case-section--background:has(+.case-section--background),.case-section--concepts:has(+.case-section--concepts)) .case-inline-media:last-of-type{margin-bottom:0}.case-page--prototype .case-inline-media:has(>:is(.alignment-diagram,.gaps-diagram,.strategy-diagram)){display:flow-root}.case-page--prototype .case-inline-media>.alignment-diagram{margin-block:0!important}.case-page--prototype .case-inline-media>:is(.gaps-diagram,.strategy-diagram){margin-top:0!important;margin-bottom:0!important}.case-page--prototype .case-inline-media:has(>.gaps-diagram){padding-bottom:28px}.case-page--prototype .case-section{padding-block:56px;position:relative}.case-page--prototype .case-section--context{background:color-mix(in srgb,var(--paper-raised) 44%,var(--paper))}.case-page--prototype .case-section--strategy{background:color-mix(in srgb,var(--sage) 18%,var(--paper))}.case-page--prototype .case-section--outcome{background:color-mix(in srgb,var(--paper-raised) 64%,var(--paper))}.case-page--prototype :is(.case-section--context+.case-section--strategy,.case-section--strategy+.case-section--concepts,.case-section--concepts+.case-section--outcome){border-top:1px solid color-mix(in srgb,var(--line) 60%,transparent)}.case-page--prototype .case-section--role{background:color-mix(in srgb,var(--paper-raised) 56%,var(--paper))}.case-page--prototype .case-section--background{background:color-mix(in srgb,var(--sage) 16%,var(--paper))}.case-page--prototype .case-section--approach{background:var(--paper)}.case-page--prototype .case-section--concepts{background:color-mix(in srgb,var(--clay) 11%,var(--paper))}.case-page--prototype :is(.case-section--role+.case-section--background,.case-section--background+.case-section--approach,.case-section--approach+.case-section--concepts,.case-section--concepts+.case-section--outcome){border-top:1px solid color-mix(in srgb,var(--line) 72%,transparent)}.case-page--prototype :is(.case-section--background:has(+.case-section--background),.case-section--concepts:has(+.case-section--concepts)){padding-bottom:0}.case-page--prototype .case-section--concepts:has(+.case-section--concepts){padding-bottom:40px}.case-page--prototype :is(.case-section--background+.case-section--background,.case-section--concepts+.case-section--concepts){padding-top:40px}.case-page--prototype .case-section--subsection .case-prose>:first-child{margin-top:0}.case-page--prototype .case-section--concept-item{border-top:1px solid color-mix(in srgb,var(--line) 58%,transparent);border-top:0}.case-page--prototype .case-section--concept-item:before{content:"";background:color-mix(in srgb,var(--line) 58%,transparent);width:min(720px,100% - 64px);height:1px;position:absolute;top:0;left:50%;transform:translate(-50%)}.case-page--prototype .case-section--concept-item .case-inline-media video{clip-path:inset(0 round 18px);isolation:isolate;border-radius:18px;display:block;overflow:hidden}.case-page--yard .case-hero--editorial{min-height:540px;padding:80px 0 64px}.case-page--yard .case-hero--editorial h1{max-width:1100px;font-size:clamp(50px,5vw,68px)}.case-page--yard .case-meta{background:color-mix(in srgb,var(--paper-raised) 72%,var(--paper));box-shadow:inset 0 0 0 1px color-mix(in srgb,var(--line) 48%,transparent),0 14px 34px color-mix(in srgb,var(--ink) 5%,transparent);border:0;border-radius:20px;margin-top:32px;padding:28px 30px}.case-page--yard .case-meta dl{gap:26px}.case-page--yard .case-meta dt{margin-bottom:10px}.case-page--yard .case-meta dd{color:var(--ink);font:600 17px/1.35 Fraunces,Georgia,serif}.case-page--yard .case-prose{max-width:720px}.case-page--yard .case-prose h2{letter-spacing:-.01em;margin-bottom:24px;font-size:44px;line-height:1.1}.case-page--yard .case-prose h3{margin-top:42px;font-size:25px;line-height:1.2}.case-page--yard .case-prose h4{font-size:17px}.case-page--yard .case-prose p,.case-page--yard .case-prose li{font-size:16px;line-height:1.65}.case-page--yard .case-prose blockquote p{font-size:28px;line-height:1.4}.case-page--yard .case-prose>p:empty{display:none}.case-page--yard .case-prose>:last-child{margin-bottom:0}.case-page--yard .case-inline-media{width:100%;margin:56px 0;transform:none}.case-page--yard .case-inline-media :is(img,video).media--compact,.case-page--yard .case-inline-media :is(img,video).media--narrow,.case-page--yard .case-inline-media :is(img,video).media--diagram{width:100%;max-height:none}.case-page--yard .case-body{padding-bottom:0}.case-page--yard .case-inline-media figcaption{width:100%;margin:12px 0 0}.case-page--yard .case-section,.case-page--yard .case-gallery-section{padding:56px 32px;position:relative}.case-page--yard .case-section--role{background:color-mix(in srgb,var(--paper-raised) 56%,var(--paper))}.case-page--yard .case-section--background,.case-page--yard .case-section--research{background:color-mix(in srgb,var(--sage) 16%,var(--paper))}.case-page--yard .case-section--approach{background:var(--paper)}.case-page--yard .case-section--products{background:color-mix(in srgb,var(--clay) 11%,var(--paper))}.case-page--yard .case-section--outcome{background:color-mix(in srgb,var(--paper-raised) 64%,var(--paper))}.case-page--yard :is(.case-section--role+.case-section--background,.case-section--background+.case-section--research,.case-section--research+.case-section--approach,.case-section--approach+.case-section--products,.case-section--products+.case-section--outcome){border-top:1px solid color-mix(in srgb,var(--line) 68%,transparent)}.case-page--yard :is(.case-section--research:has(+.case-section--research),.case-section--approach:has(+.case-section--approach),.case-section--products:has(+.case-section--products)){padding-bottom:40px}.case-page--yard :is(.case-section--research+.case-section--research,.case-section--approach+.case-section--approach,.case-section--products+.case-section--products){padding-top:40px}.case-page--yard .case-section--subsection .case-prose>:first-child{margin-top:0}.case-page--yard .case-section--product-item:before{content:"";background:color-mix(in srgb,var(--line) 58%,transparent);width:min(720px,100% - 64px);height:1px;position:absolute;top:0;left:50%;transform:translate(-50%)}.case-page--yard .case-gallery-section .case-gallery{width:min(1220px,100% - 64px);margin:0 auto}.case-page--yard .case-inline-media .expandable-image>img{border-radius:18px}.yard-carousel{width:min(720px,100vw - 64px);margin:0 auto}.yard-carousel-viewport{scroll-snap-type:x mandatory;scrollbar-width:none;overscroll-behavior-inline:contain;overflow-x:auto}.yard-carousel-viewport::-webkit-scrollbar{display:none}.yard-carousel-track{align-items:flex-start;gap:22px;padding:8px 0;display:flex}.yard-carousel-slide{scroll-snap-align:start;scroll-snap-stop:always;flex:0 0 86%;margin:0}.yard-carousel-slide .expandable-image{background:color-mix(in srgb,var(--paper-raised) 72%,var(--paper));height:clamp(220px,50vw,360px);box-shadow:0 12px 32px color-mix(in srgb,var(--ink) 8%,transparent);border-radius:20px;overflow:hidden}.yard-carousel-image{object-fit:contain;border:1px solid color-mix(in srgb,var(--line) 72%,transparent);background:var(--paper-raised);border-radius:20px;width:100%;height:100%;display:block}.yard-carousel-slide figcaption{align-items:flex-start;gap:12px;margin-top:14px;padding-right:18px;font-size:10px;display:flex}.yard-carousel-slide figcaption span{color:var(--orange)}.yard-carousel-controls{grid-template-columns:44px 1fr 44px;align-items:center;gap:14px;margin-top:4px;display:grid}.yard-carousel-controls>button{border:1px solid var(--line);background:var(--paper-raised);width:44px;height:44px;color:var(--ink);cursor:pointer;border-radius:50%;place-items:center;display:grid}.yard-carousel-controls>button:disabled{opacity:.35;cursor:default}.yard-carousel-dots{justify-content:center;gap:8px;display:flex}.yard-carousel-dots button{background:color-mix(in srgb,var(--ink) 22%,transparent);cursor:pointer;border:0;border-radius:50%;width:8px;height:8px;padding:0}.yard-carousel-dots button.is-active{background:var(--orange);border-radius:999px;width:26px}.yard-ecosystem-diagram{grid-template-columns:repeat(4,minmax(0,1fr));gap:18px;width:min(1120px,100vw - 64px);margin:0 50%;display:grid;transform:translate(-50%)}.yard-role-card{border:1px solid color-mix(in srgb,var(--line) 82%,transparent);color:#181411;background:#f4efe6;border-radius:22px;flex-direction:column;min-height:330px;padding:28px;display:flex;box-shadow:0 12px 34px #17110d14}.yard-role-label{letter-spacing:.13em;text-transform:uppercase;color:#8d8176;font:600 9px JetBrains Mono,monospace}.yard-role-number{margin:8px 0 26px;font:500 48px/1 Fraunces,Georgia,serif}.yard-role-card h4{margin:0 0 12px;font:600 23px/1.15 Fraunces,Georgia,serif}.yard-role-card p{color:#71675e;margin:0;font:400 14px/1.55 Inter,sans-serif}.yard-role-tags{border-top:1px solid #ddd4c7;flex-wrap:wrap;gap:7px;margin-top:auto;padding-top:18px;display:flex}.yard-role-tags span{color:#756a60;background:#e8e1d6;border-radius:7px;padding:6px 8px;font:600 9px JetBrains Mono,monospace}.yard-metrics{grid-template-columns:repeat(auto-fit,minmax(180px,1fr));gap:14px;margin:28px 0 38px;display:grid}.yard-metric{border:1px solid color-mix(in srgb,var(--line) 82%,transparent);background:var(--paper-raised);min-height:150px;color:var(--ink);box-shadow:0 12px 26px color-mix(in srgb,var(--ink) 8%,transparent);border-radius:22px;flex-direction:column;justify-content:center;padding:22px 24px;display:flex}.yard-metric>span{letter-spacing:.12em;text-transform:uppercase;color:var(--muted);font:600 10px/1.2 JetBrains Mono,monospace}.yard-metric>strong{color:var(--ink);margin:14px 0 10px;font:500 46px/1 Fraunces,Georgia,serif}.yard-metric>small{color:var(--muted);font:400 11px/1.25 Inter,sans-serif}.case-page--polished .case-hero--editorial{min-height:540px;padding:80px 0 64px}.case-page--polished .case-hero--editorial h1{max-width:1100px;font-size:clamp(50px,5vw,68px)}.case-page--polished .case-meta{background:color-mix(in srgb,var(--paper-raised) 72%,var(--paper));box-shadow:inset 0 0 0 1px color-mix(in srgb,var(--line) 48%,transparent),0 14px 34px color-mix(in srgb,var(--ink) 5%,transparent);border:0;border-radius:20px;margin-top:32px;padding:28px 30px}.case-page--polished .case-meta dl{gap:26px}.case-page--polished .case-meta dt{margin-bottom:10px}.case-page--polished .case-meta dd{color:var(--ink);font:600 17px/1.35 Fraunces,Georgia,serif}.case-page--polished .case-body{padding-bottom:0}.case-page--polished .case-prose{max-width:720px}.case-page--polished .case-prose h2{letter-spacing:-.01em;margin-bottom:24px;font-size:44px;line-height:1.1}.case-page--polished .case-prose h3{margin-top:42px;font-size:25px;line-height:1.2}.case-page--polished .case-prose h4{font-size:17px}.case-page--polished .case-prose p,.case-page--polished .case-prose li{font-size:16px;line-height:1.65}.case-page--polished .case-prose blockquote p{font-size:28px;line-height:1.4}.case-page--polished .case-prose>p:empty{display:none}.case-page--polished .case-prose>:last-child{margin-bottom:0}.case-page--polished .case-inline-media{width:100%;margin:56px 0;transform:none}.case-page--polished .case-inline-media :is(img,video).media--compact,.case-page--polished .case-inline-media :is(img,video).media--diagram{width:100%;max-height:none}.case-page--polished .case-inline-media :is(img,video).media--narrow{object-fit:contain;width:auto;max-width:100%;height:auto;max-height:calc(100dvh - 120px);margin-inline:auto;display:block}.case-page--polished .case-inline-media figcaption{width:100%;margin:12px 0 0}.case-page--polished figcaption:empty{display:none}.case-page--polished .case-inline-media .expandable-image>img{border-radius:18px}.case-page--polished .case-section,.case-page--polished .case-gallery-section{padding:56px 32px;position:relative}.case-page--polished .case-section--role{background:color-mix(in srgb,var(--paper-raised) 56%,var(--paper))}.case-page--polished .case-section--background{background:color-mix(in srgb,var(--sage) 16%,var(--paper))}.case-page--polished .case-section--research,.case-page--polished .case-section--approach{background:var(--paper)}.case-page--polished .case-section--products{background:color-mix(in srgb,var(--clay) 11%,var(--paper))}.case-page--polished .case-section--impact{background:color-mix(in srgb,var(--sage) 14%,var(--paper))}.case-page--polished .case-section--outcome{background:color-mix(in srgb,var(--paper-raised) 64%,var(--paper))}.case-page--polished :is(.case-section,.case-gallery-section)+:is(.case-section,.case-gallery-section){border-top:1px solid color-mix(in srgb,var(--line) 58%,transparent)}.case-page--polished .case-gallery-section .case-gallery{gap:16px;width:min(720px,100% - 64px);margin:0 auto}.case-page--polished .case-gallery :is(img,video){object-fit:contain;height:auto;max-height:none}.case-page--polished .case-video{border-radius:18px;width:100%;margin:56px 0}.case-page--polished .image-story{gap:40px;width:100%;margin:56px 0;padding:40px}.case-page--polished .image-story>.expandable-image{align-self:center;width:100%}.case-page--polished .image-story>.expandable-image img{object-fit:contain;border-radius:14px;width:100%;height:auto;max-height:620px;display:block}.case-page--polished .image-story.image-right>div{order:1}.case-page--polished .image-story.image-right>.expandable-image{order:2}.case-page--polished .next-case strong{font-size:clamp(42px,4.6vw,64px)}.next-case{color:#f4eee2;background:#161210;padding:110px 0}.next-case span{letter-spacing:.14em;text-transform:uppercase;color:#9c9082;font:10px JetBrains Mono,monospace}.next-case a{color:inherit;justify-content:space-between;align-items:flex-end;gap:30px;margin-top:38px;text-decoration:none;display:flex}.next-case strong{letter-spacing:-.035em;max-width:1100px;font:500 clamp(52px,7vw,104px)/.95 Fraunces,Georgia,serif}.next-case svg{width:64px;height:64px;transition:transform .35s}.next-case a:hover svg{transform:translate(8px,-8px)}.case-footer{justify-content:space-between;align-items:center;gap:30px;min-height:170px;display:flex}.case-footer a{color:inherit;align-items:center;gap:7px;min-height:44px;font-size:13px;font-weight:600;text-decoration:none;display:inline-flex}.case-footer span{color:var(--muted);text-transform:uppercase;letter-spacing:.1em;font:10px JetBrains Mono,monospace}.missing-case{place-items:center;min-height:100vh;display:grid}.case-page .next-case strong{max-width:none;font-size:clamp(48px,6vw,88px);display:block}.next-case p{color:#aaa096;max-width:720px;margin:24px 0 26px;font-size:17px;line-height:1.55}.next-case b{align-items:center;gap:7px;font-size:13px;display:inline-flex}.next-case b svg{width:15px;height:15px}.next-case .next-case-arrow{width:56px;height:56px}.case-page .case-footer{color:#f4eee2;background:#211f1c;min-height:0;display:block}.case-footer>.shell{justify-content:space-between;align-items:center;gap:30px;min-height:132px;display:flex}.case-footer span{color:#9c9082}.case-page--prototype .strategy-flow{height:560px}.case-page .next-case{padding:84px 0}.next-case-meta{justify-content:space-between;align-items:center;display:flex}.case-page .next-case a{gap:0;margin-top:32px}.next-case a>div{max-width:920px}.case-page .next-case strong{font-size:clamp(42px,4.6vw,64px);line-height:1}.next-case p{max-width:680px;margin:20px 0 24px;font-size:16px}@media (max-width:800px){.case-page--prototype .strategy-flow{height:760px}.next-case-meta{align-items:flex-start}.case-page .next-case strong{font-size:40px}.case-footer>.shell{flex-wrap:wrap;min-height:150px}.case-footer>.shell span{text-align:center;order:3;width:100%}.image-lightbox{padding:20px}.image-lightbox>img{max-width:calc(100vw - 40px);max-height:calc(100vh - 80px)}.case-page .shell{width:calc(100% - 32px)}.case-nav{grid-template-columns:1fr auto;height:72px}.case-nav>.site-brand{display:none}.case-back{font-size:12px}.case-hero{min-height:590px;padding:72px 0 48px}.case-kicker span:last-child{display:none}.case-hero h1{margin:40px 0 28px;font-size:clamp(52px,14vw,70px)}.case-hero>p{font-size:19px}.case-hero--editorial{min-height:540px;padding:72px 0 48px}.case-hero--editorial .case-kicker{width:auto}.case-hero--editorial h1{margin:34px auto 24px;font-size:44px}.case-hero--editorial>p{font-size:16px}.case-meta{padding:24px 0}.case-meta dl{grid-template-columns:repeat(2,minmax(0,1fr));gap:24px 18px}.case-hero-media{aspect-ratio:4/3;border-radius:14px;margin-top:32px!important}.case-body{padding-bottom:90px}.case-section{padding:54px 16px}.case-prose p,.case-prose li{font-size:17px}.case-page--prototype .case-prose h2{font-size:36px}.case-page--prototype .case-prose h3{font-size:25px}.case-page--prototype .case-prose p,.case-page--prototype .case-prose li{font-size:16px}.case-inline-media{width:calc(100vw - 32px);margin-top:54px;margin-bottom:54px}.alignment-diagram{grid-template-columns:1fr;margin:54px auto}.alignment-side,.alignment-shared{min-height:0;padding:28px 24px}.alignment-side--dealer{border-right:0;border-bottom:1px solid var(--line)}.alignment-side--customer{border-left:0;border-top:1px solid var(--line)}.alignment-shared{padding-block:36px}.alignment-side strong{font-size:22px}.alignment-shared>strong{font-size:26px}.gaps-diagram,.strategy-diagram{width:calc(100vw - 32px);margin-top:54px;margin-bottom:54px}.diagram-heading h3{font-size:34px}.signal-grid{grid-template-columns:1fr}.signal-card{min-height:290px}.strategy-flow{height:760px}.strategy-card,.strategy-card--goal{width:84%;padding:18px}.strategy-card--goal{padding:22px}.strategy-card h4{font-size:18px}.strategy-card--goal h4{font-size:22px}.case-gallery,.case-gallery.columns-3{grid-template-columns:1fr;width:calc(100% - 32px);margin-bottom:64px}.image-story{grid-template-columns:1fr;gap:34px;width:calc(100% - 32px);margin:60px auto;padding:28px}.image-story.image-right>div,.image-story.image-right>img{order:initial}.case-video{border-radius:12px;width:calc(100% - 32px)}.next-case{padding:76px 0}.next-case strong{font-size:48px}.next-case svg{width:38px;height:38px}.case-footer{flex-wrap:wrap;min-height:210px}.case-footer span{text-align:center;order:3;width:100%}.case-page--prototype .case-meta{border-radius:16px;padding:24px 20px}.case-page--prototype .case-meta dl{gap:22px 18px}.case-page--prototype .case-meta dd{font-size:16px}.case-page--prototype .case-section{padding-block:44px}.case-page--prototype :is(.case-section--background+.case-section--background,.case-section--concepts+.case-section--concepts){padding-top:36px}.alignment-diagram{height:360px}.alignment-circles span{width:360px;height:360px}.alignment-circles span:first-child{left:calc(50% - 290px)}.alignment-circles span:last-child{right:calc(50% - 290px)}.alignment-copy--dealer{width:122px;left:12px}.alignment-copy--customer{width:122px;right:12px}.alignment-copy--shared{width:116px}.alignment-label{margin-bottom:9px;font-size:7px}.alignment-copy>strong{font-size:15px}.alignment-copy>p{margin-top:7px;font-size:9px;line-height:1.4}.alignment-copy--shared>strong{font-size:16px}.alignment-tags{gap:4px;margin-top:10px}.alignment-tags span{padding:4px 5px;font-size:6px}.case-page--yard .case-hero--editorial{min-height:500px;padding:64px 0 48px}.case-page--yard .case-hero--editorial h1{font-size:42px}.case-page--yard .case-meta{border-radius:16px;padding:24px 20px}.case-page--yard .case-meta dl{gap:22px 18px}.case-page--yard .case-meta dd{font-size:16px}.case-page--yard .case-section,.case-page--yard .case-gallery-section{padding:44px 16px}.case-page--yard .case-prose h2{font-size:36px}.case-page--yard .case-prose h3{font-size:24px}.case-page--yard .case-inline-media{margin-top:44px;margin-bottom:44px}.case-page--yard :is(.case-section--research:has(+.case-section--research),.case-section--approach:has(+.case-section--approach),.case-section--products:has(+.case-section--products)){padding-bottom:32px}.case-page--yard :is(.case-section--research+.case-section--research,.case-section--approach+.case-section--approach,.case-section--products+.case-section--products){padding-top:32px}.case-page--yard .case-gallery-section .case-gallery{width:100%}.case-page--polished .case-hero--editorial{min-height:500px;padding:64px 0 48px}.case-page--polished .case-hero--editorial h1{font-size:42px}.case-page--polished .case-meta{border-radius:16px;padding:24px 20px}.case-page--polished .case-meta dl{gap:22px 18px}.case-page--polished .case-meta dd{font-size:16px}.case-page--polished .case-section,.case-page--polished .case-gallery-section{padding:44px 16px}.case-page--polished .case-prose h2{font-size:36px}.case-page--polished .case-prose h3{font-size:24px}.case-page--polished .case-inline-media{margin-top:44px;margin-bottom:44px}.case-page--polished .case-gallery-section .case-gallery{width:100%}.case-page--polished .image-story{grid-template-columns:1fr;gap:30px;margin:44px 0;padding:28px}.case-page--polished .image-story.image-right>div,.case-page--polished .image-story.image-right>.expandable-image{order:initial}.case-page--polished .case-video{margin:44px 0}.yard-carousel{width:calc(100vw - 32px)}.yard-carousel-track{gap:14px}.yard-carousel-slide{flex-basis:92%}.yard-carousel-image{border-radius:14px;height:62vw}.yard-carousel-slide .expandable-image{border-radius:14px}.yard-carousel-controls{grid-template-columns:40px 1fr 40px}.yard-carousel-controls>button{width:40px;height:40px}}@media (max-width:1100px){.yard-ecosystem-diagram{grid-template-columns:repeat(2,minmax(0,1fr))}}@media (max-width:800px){.yard-ecosystem-diagram{grid-template-columns:1fr;gap:14px;width:calc(100vw - 32px)}.yard-role-card{min-height:280px;padding:24px}.yard-role-number{margin-bottom:20px}}.project-art.art-onboarding{background:#171512;padding:0}.project-art.art-onboarding .project-art-inner{display:block}.project-art.art-onboarding img{object-fit:cover;object-position:center;width:100%;max-width:none;height:100%;box-shadow:none;border-radius:0;display:block}.project-art.art-vision{background:#171512;padding:0}.project-art.art-vision .project-art-inner{display:block}.project-art.art-vision img{object-fit:cover;object-position:center;width:100%;max-width:none;height:100%;box-shadow:none;border-radius:0;display:block}.project-art.art-dealers,.project-art.art-fiber{background:#171512;padding:0}.project-art.art-dealers .project-art-inner,.project-art.art-fiber .project-art-inner{display:block}.project-art.art-dealers img,.project-art.art-fiber img{object-fit:cover;object-position:center;width:100%;max-width:none;height:100%;box-shadow:none;border-radius:0;display:block}.project-art.art-walmart{background:#171512;padding:0}.project-art.art-walmart .project-art-inner{display:block}.project-art.art-walmart img{object-fit:cover;object-position:center;width:100%;max-width:none;height:100%;box-shadow:none;border-radius:0;display:block}.ads-flywheel{aspect-ratio:1.18;border:1px solid var(--line);background:color-mix(in srgb,var(--paper-raised) 58%,var(--paper));width:100%;box-shadow:var(--shadow);isolation:isolate;border-radius:28px;margin:0 auto;position:relative;overflow:hidden}.ads-flywheel:before{content:"";background:radial-gradient(circle at 50% 49%,color-mix(in srgb,var(--orange) 11%,transparent),transparent 31%);z-index:-1;position:absolute;inset:0}.ads-flywheel-orbit{position:absolute;inset:8%}.ads-flywheel-orbit svg{width:100%;height:100%;display:block;overflow:visible}.ads-flywheel-orbit path{fill:none;stroke:color-mix(in srgb,var(--orange) 62%,var(--line));stroke-width:.7px;stroke-linecap:round;marker-end:url(#ads-flywheel-arrow)}.ads-flywheel-orbit marker path{fill:var(--orange);stroke:none}.ads-flywheel-center{aspect-ratio:1;text-align:center;border:1px solid color-mix(in srgb,var(--orange) 40%,var(--line));background:var(--paper);width:25%;box-shadow:0 14px 34px color-mix(in srgb,var(--ink) 8%,transparent);border-radius:50%;flex-direction:column;justify-content:center;align-items:center;display:flex;position:absolute;top:51%;left:50%;transform:translate(-50%,-50%)}.ads-flywheel-center span,.ads-flywheel-node>span{letter-spacing:.11em;text-transform:uppercase;color:var(--orange);font:600 9px/1.2 JetBrains Mono,monospace}.ads-flywheel-center strong{margin-top:9px;font:500 clamp(18px,2.2vw,28px)/1.05 Fraunces,Georgia,serif}.ads-flywheel-node{border:1px solid var(--line);background:var(--paper-raised);width:35%;min-height:24%;box-shadow:0 12px 30px color-mix(in srgb,var(--ink) 7%,transparent);border-radius:20px;padding:20px 22px;position:absolute}.ads-flywheel-node h4{margin:10px 0 8px;font:600 clamp(19px,2vw,25px)/1.08 Fraunces,Georgia,serif}.ads-flywheel-node p{color:var(--muted);margin:0;font:400 12px/1.45 Inter,sans-serif}.ads-flywheel-node--signals{border-top:4px solid var(--orange);top:5%;left:50%;transform:translate(-50%)}.ads-flywheel-node--partners{border-top:4px solid var(--clay);bottom:6%;right:5%}.ads-flywheel-node--products{border-top:4px solid var(--sage);bottom:6%;left:5%}@media (max-width:800px){.ads-flywheel{aspect-ratio:auto;border-radius:20px;min-height:680px}.ads-flywheel-orbit{inset:11% 2%}.ads-flywheel-center{width:34%;top:51%}.ads-flywheel-center span{font-size:7px}.ads-flywheel-center strong{font-size:18px}.ads-flywheel-node{border-radius:16px;width:43%;min-height:150px;padding:16px}.ads-flywheel-node h4{font-size:18px}.ads-flywheel-node p{font-size:11px}.ads-flywheel-node--signals{width:58%;top:4%}.ads-flywheel-node--partners{bottom:5%;right:3%}.ads-flywheel-node--products{bottom:5%;left:3%}}.case-table-wrap{border:1px solid var(--line);border-radius:16px;margin:44px 0;overflow-x:auto}.case-table-wrap table{border-collapse:collapse;width:100%;min-width:560px}.case-table-wrap th,.case-table-wrap td{border-bottom:1px solid var(--line);text-align:left;vertical-align:top;padding:18px 20px}.case-table-wrap th{letter-spacing:.1em;text-transform:uppercase;color:var(--orange);background:var(--surface);font:600 10px JetBrains Mono,monospace}.case-table-wrap td p,.case-table-wrap th p{margin:0;font-size:15px;line-height:1.45}.case-table-wrap tr:last-child td{border-bottom:0}
